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The experience Evolution have brought to my on-line business is second to none, I didn’t realise how complicated the web could be. Evolution have made my life easier by training me to change things myself easily and quickly and if I have any diffculty I can actually talk to my own account handler and the problem is usually fixed by the time I put the phone down. Thanks Guys.
Couldn’t function the way I do without them. Thorough, professional, informative, brilliant.
Imagine if the builders who laid your foundations and built your house to a very high standard came around once a week to tidy up and find out how you are doing. That’s Evolution Online.
I just wanted to write to say, Thanks for all the great work your team have provided. Torquil, Chris and Ben were very responsive, helpful and professional (as well as talented, it seems) and I was very impressed.
Great staff, knowledgable and supportive. Good software training too.
For a determined team with exceptional Design,Technical and SEO capabilities look no further than Evolution Online.
Just wanted to drop a quick note to ask u to pass on my thks to your guys for a fantastic job on the website they have made for me. I am completely useless when it comes to computers but everyone I have spoken to in your organisation have been great and fully understanding of this. Special thks must go to Torquill for the design... Mike for talking me through the back office stuff and Kamil for spending ages on the phone sorting my problems!!!
I was extremely pleased with the website that Evolution created for me. I was surprised with how well the website was designed, particularly with how the team was able to convert my rough ideas into a sleek, professional and unique website.
Response from our executive committee and members towards the new website has been excellent. I would definitely use them again for any further web design projects.
From the very beginning of our project the hard work and dedication shown by Evolution Online not only to understand our business but analyse our sites strengths and weaknesses was very impressive. Once they had a complete picture of what Semichem needed, Evolution were able to design and implement a successful SEO development program that built upon quick, short term gains towards a targeted long term SEO objective that would delivery quantifiable results for Semichem.co.uk. The hard work put in by the whole Evolution team improved the core strength of our website and overall profitability
I'd just like to say a big thank you to Torquil for a great looking website and also the development team Mike, Rob, Neil & Anton for a great team effort in developing my new website from my initial concept.
I have had amazing feedback to both the look and feel of the new website as well as the functionality. Their Admin system is definitely one of the easiest systems I have come across and makes my life easy to manage both my products and customers. I look forward to a long lasting working relationship with the team at Evolution.
Pure Design is an online store selling ethical fashion and interior design accessories. As a design led company the aesthetics of our seite have to be spot on. Evolution Online did a great job with the original design of our site in 2009; we are continuously recieving compliments about its look and feel, and they continue to do a great job updating elements such as our central flash animation. Just as importantly, they have been flexible and accomodating and turned things round quickly. I would certainly recommend them to other small businesses looking to outsource this work.
Evolution Online have proved invaluable in the launching of what was a demanding project. They speak in laymans terms when they need to, and are totally profesional at all times.
I would like to take the opportunity to say Thank You very much for excellent customer service and professionalism. We have had our website designed by your team and it was a pleasure to work with them.
Your team is very friendly and every time we are unsure or want some help they are always there and act really fast. I would especially like to prise Kamil who is a diamond! His professionalism, customer approach and knowledge is outstanding. We are really happy he is our Account Manager.
We will be submitting some reviews online about your company so please be sure there will only be all good words and high recommendation for your company.
Thank you once again for the good work!
I found the staff at Evolution professional, knowledgeable, helpful but most of all honest. They delivered on time every time and to a very high standard. I would recommend to everybody if you are looking for a website to be built then go with Evolution.
Vegware had planned to move to Netsuite as part of our continued expansion, though instead worked with Evolution Online to develop a full business platform. In addition to the Ecommerce side, our setup has been designed to model our back office business flow and is a fully integrated part of the way we operate.
Evolution Online have done a truly excellent job of delivering what has been quite a significant project and have been very supportive of our needs in transitioning to a new system. A fully custom site means that we have been able to build in features which form part of Vegware's USP, in particular our Eco Stats.
Since completing the first phase of the project we have gone on to develop and deploy custom modules, and have further plans for futute development work with Evolution Online.
The service Scaramanga get from Evolution Online has been excellent. We've been with the company for over 3 years and they have been critical to our expansion and growth as a young business. Their technical team is very responsive and have built several applications that have helped us remain competitive
We were nervous about approaching a company based a long distance from us, but we have been very pleasantly surprised with the quality of the product and the attention provided by the staff even after our site was completed, all at a very competitive price. What more could you ask for?
I would just like to commend Torqs for the great work he has done for the Attitude Group, over the past years with dealing with Evolution Online Torqmaster (Torquil) has always delivered outstanding work that has been creative and fun. Torquil has a great ability of understanding our vision then transferring this into a design. Torquil is always a pleasure to work with and is always brimming with fresh ideas on our projects. Torqs is a great asset to Evolution Online. Thanks again guys for your great service.
Evolution Websites provided us with an excellent service that was good value for money. They also matched the benefits that were offered by other website providers. They provided a warm friendly service.
Without a doubt the best there is out there. we had quotes from over 30 different web design teams and evolution stuck out a mile. its also great to have a team behind you with excellent after sales care and services. A++
A most excellent service for a very good price. The support given is second to none. Everything was explained so I could develop my site as I wanted. No complicated jargon. I was so happy with the service given I am having another site designed and made by the evolution team. Thank you.


When it comes to optimising your website in terms of onsite SEO it is a good idea to follow our SEO theory of CHAMP.
So, what is the theory of CHAMP? Well, we were trying to come up with an easy way for people to remember where to put their chosen keyphrases within a webpage to help the search engines to list their page for a particular search query. So we thought we would use an acronym as these are easy to remember: CHAMP.
CHAMP stands for Content, Headers, Alts, Meta’s and Path. Let's go through each of these terms and what they mean.
Content
Content refers to the actual main body of text within a webpage. This text should always contain your keyphrases, but not too many times as to overdo it as this may result in "keyword spamming" and can interrupt the flow of the content. A rule of thumb here is to write your content for the visitor with SEO in mind and not for SEO with the visitor in mind. Search engines have algorithms to check how naturally content has been written.
Headers
You should always separate your content with headers and this is a good place to strategically insert a keyphrase. Search Engines analyse the HTML code and look at the “H” tag which lies within the HTML code as this is used to display a header. You can also structure your “H” tag in order of importance by adding a number with H1 being the most important and H2, H3, H4 being of lesser importance. So always remember to include your keyphrase in your headers where possible.
ALTs
ALT is another HTML tag and stands for alternative text and is used to display text when an image is not present, or supply additional text when you hover over an image. This tag describes the image and is good for people with visual impairments as this text is read out loud when using a screen reader. This is also a part of the HTML code that search engines analyse. Inserting a keyphrase within the Alt text is also a great idea but as with the content you should avoid spamming as this can have a negative effect on your webpage in the eyes of the search engines. If you really want to be helpful to people with vision impairments you can use the long description attribute within your HTML to reference another document which contains a longer description on the image.
Metas
Metas is a term that refers to the Meta tags contained at the beginning of a HTML page. The metas include some of the most important places to inject your keyphrases into. The two most important Meta’s are the Title and the Description, as these are what is seen in the search engine results pages. Your title should contain a short title of your webpage and should contain the keyphrase you are optimising your webpage for. This information is also displayed at the top of a web browser. The description tag must describe your webpage in more detail and this is also an area where keyphrases should be inserted. In regards to the keywords Meta tag: this is for the most part a redundant Meta tag as in the past has been used by spammers to try to artificially make their pages relevant. However it is still a good idea to place your keyphrases in this tag as search engine may choose to place more relevance to this tag in the future.
A lot of people when writing Meta tags miss a trick, if you think about it for a moment, these listings are in essence adverts for your website and should be treated as such. Try and to use an engaging title that insights interest in your webpage hence making it more clickable. This can result in more clicks even if you are not at the top of the result pages. The same with your descriptions: include a call to action to give searchers an instruction to what to do next.
Path
The actual file name of your webpage (or path) is a good place to include your keyphrase, as the search engines will also pick up on this. Try to keep this as short as possible.
The debate on whether to use underscores or hyphens to separate words continues, however if you keep them all the same throughout your website then you should be fine.
Following the rules of CHAMP will have your WebPages well on their way to receiving good results within the search engine results pages. Although there are many other factors that need to be implemented, including a good off-site SEO campaign, to achieve high results, but getting the basics right from the get go is essential
...and remember: keep your pages relevant.